GreatHoster
Digital Dalal partnered with GreatHoster to execute a high-impact Independence Day campaign with a budget exceeding ₹20 Crore, aiming to create nationwide awareness while driving massive hosting and domain sign-ups. The objective was to combine patriotism, creative storytelling, and strategic media investment to position GreatHoster as a leader in digital empowerment.
We developed a full-scale, multi-channel campaign blending creative design, digital innovation, and data-driven media planning. The concept, “Freedom to Host. Freedom to Grow.”, leveraged tricolor visuals, animated creatives, and interactive social engagement to emotionally connect with audiences across India.
A custom campaign landing page with countdown timers, festive animations, and one-click purchase CTAs ensured high conversion rates, while paid media across TV, digital, and social platforms maximized reach. Influencer partnerships, email automation, and retargeting strategies amplified engagement and drove measurable sales growth.
The campaign delivered record-breaking results: website traffic surged by 210%, conversion rates more than doubled, social engagement grew by 480%, paid ad CTR jumped by 160%, and hosting sign-ups increased 3.5×. The campaign also generated a significant boost in reseller leads, expanding GreatHoster’s partner network.
Through strategic creative direction, multi-channel execution, and a large-scale media investment, Digital Dalal helped GreatHoster transform Independence Day into a landmark marketing success, demonstrating how emotion, creativity, and budget synergy can achieve nationwide impact and measurable business results.
Services: Creative Direction • Campaign Strategy • Branding • Paid Media • Social Media • Landing Page & UX Design
Task
Before this campaign, GreatHoster had consistent brand engagement but needed a creative push to stand out during a crowded festive season, where every brand runs promotions.

